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When a company makes artisan soaps and sells them individually, they have their 1st product.
When they cut the soap in half, repackage it, and call it a “Traveller’s Pack”, they have their 2nd product.
When they cut the soap into the shape of little animals and call it a “Kid’s Fun Size”, they have their 3rd [...]

When you’re making decisions on different marketing or advertising channels, a big question is how much can you afford to pay for each visitor or sales lead.  This can help you make informed and profitable decisions.  All it takes is gathering the right information and some simple math.
If you’re selling things online, you can use [...]

Everyone knows about globalization nowadays.  Developing countries like China and India are known for their cheap exports.  If you go to Wal-Mart and pick a random item off the shelf, chances are it’s made in a developing country.
Big enterprises have a vast network of foreign suppliers and professional purchasers to take advantage of the cheap [...]